EXPLORE FUND CAMPAIGN


CLIENT: THE NORTH FACE (AU/NZ)
TRUE ALLIANCE
PRINT | DIGITAL | SOCIAL MEDIA
The North Face believes exploration has the power to change lives and connect communities. The Explore Fund removes barriers to the outdoors by supporting grassroots initiatives that increase access to nature. To launch the program in Australia & New Zealand, The North Face needed a suite of print and digital assets to promote applications and engage partner communities.



 



CONTRIBUTION
• Designed a multi-page Explore Fund Kit to provide clear information to grant applicants and recipients.
• Created social media tiles to promote the initiative and encourage applications.
• Developed webpage banners for seamless integration into The North Face’s website.
• Designed a promotional poster to raise awareness in-store and at community events.


IMPACT
These assets helped drive awareness and applications for the Explore Fund’s first launch in Australia & New Zealand, ensuring clear and consistent messaging across digital and print platforms.